Featured in LBBonline
Dentsu Creative Canada’s Tyler Copoc and Maryanne Tenaglia, and Subway Canada’s Lisa Mazurkewich on the brand’s new ‘Globally Inspired’ menu, and why depicting a chef going on a wild, worldly trip was the right way to highlight it, writes LBB’s Jordan Won Neufeldt
“To be honest, shooting in Cape Town made it possible. The variety of locations and textures allowed us to create the locations we needed, within an hour of the city in any direction. The production team was world-class and created everything to tell our story in such thoughtful detail. It was truly amazing. Not to mention the cooperative weather (we shot in March) helped a lot too.”
Read LBBonline’s full article here.
Watch the Subway spot here.
